Hi, I’m niina niemelä.
I was born in Rovaniemi and have lived here for almost my entire life. Ever since I was little, I loved making crafts. One of my teachers was my grandmother, who taught me how to knit wool socks and use a sewing machine. At home my mother sewed all kinds of things, but what I remember most is how I would get the leftover fabric scraps and sew little underwear for my dolls.
I have always been in visual arts classes, and I graduated as an interior textile artisan in 2013. I held my first art exhibition in 2021, and that same year I started hosting jewelry workshops. That was when I discovered my passion for guiding and helping others create something beautiful—something they can always carry with them. Once, a tourist asked if I could hold a jewelry workshop the following day so she could participate, and that’s where the idea truly began.
I wanted to create a unique, atmospheric, and unforgettable experience for visitors coming to Rovaniemi for the first time. An experience made by their own hands—one that they can take home as a memory. And that’s how Handmade by you – a memory to take home was born.
My Approach
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Dream it
Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest.
Build it
Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.